About us

The Newton Research Europe market research agency conducts all kinds of quantitative and qualitative research and consulting services in the field of customer experience and employee satisfaction. We operate within the Newton Media Group, which is the largest monitoring, media and market research group in Central and South-Eastern Europe. The group has more than 500 employees in 24 companies across Europe and works with more than 4,000 clients. Through continuous investment in our industry and with the conducting of research with the highest standards, Newton Research Europe has the status of an elite member of the Mystery Shopping Providers Association (MSPA) and is the only agency in the region with a board member presence.

Except for Croatia, we also directly cover the markets of Slovenia, Serbia, Bosnia and Herzegovina, Kosovo, Macedonia, the Czech Republic, Slovakia, Montenegro, Albania, and Poland. Through secured cooperation with international partners and our sister companies, we can cover the whole of Europe.

LEARN MORE

Services

Mystery shopping

Web surveys and surveys through a panel of respondents

Blind tests

Field Surveys (CAPI, QR Code Surveys)

Telephone Surveys (CATI)

Marketing education and consulting

Individual interviews

Focus groups

Social networks comment analysis

Solutions

Brand research

Brand research helps create and manage a company’s brand or identity. Company brands are images, narratives and characteristics that people associate with it.

Campaign effectiveness

This type of market research is designed to evaluate whether your advertising messages are reaching the right people and achieving the desired results. Successful research of campaign effectiveness can help you sell more and reduce your purchasing costs.

Competitiveness analysis

Competitiveness analysis allows you to evaluate the strengths and weaknesses of your competitor in the market, providing you with a strategy for achieving your competitive advantage.

Consumer Research

Consumer research tells you more about who your customers are and what they are doing. It reveals why customers behave in certain ways and helps reach your business goals.

Customer satisfaction research

Customer satisfaction research is a type of market research that measures customers experiences of products or services, especially by looking at how they meet, exceed, or fail to meet their expectations.

Customer segmentation research

Customer segmentation studies aim to divide markets or customers into smaller groups or profiles with similar characteristics to enable targeted marketing. If you understand how people behave in each category, you can understand how each one of them affects revenue.

Product development

Market research for product development involves the use of customer knowledge to inform you about the whole process of creating or improving a product, service or application, and putting it on the market.

Consumption research

Consumption testing deals with understanding how customers use your products in real time. It may include physical products, such as a new mixer or digital products such as a website or an application.

LEARN MORE

Specially designed solutions

LEARN MORE

Technology

CRISPY

Mystery Shopping Application

Within our group, we have developed our own mystery shopping app called Crispy. The application enables efficient project management in all phases, easy operation in the mystery shoppers’ interface, education of mystery shoppers, correction and control of incoming reports, as well as a client interface that allows easy review of results and has powerful analytical capabilities. The Crispy app is linked to the Metricom app for monitoring web portals, forums and social networks, and provides the ability to view the results of mystery shoppers’ visits and buyers’ reviews published across the web.

More about the app

METRICOM

Social Network Monitoring Application

Our sister companies within Newton Media Group Medianet and Presscut have developed the Metricom application for real-time monitoring of online posts. The application provides an overview of all relevant publications and posts published on the Internet and provides their analytics. The Metricom app is linked to the Crispy2 mystery shopping app. Metricom application is available in the desktop and mobile version.

Download and preview the mobile version of the app

NEWTONSURVEY

Survey Application

Newtonsurvey is a system that enables internet users, who have previously registered to it, to fill out surveys while earning points that they may exchange for rewards. Surveys are conducted for the purpose of market research. In addition to panel surveys, the app also enables computer-based (CAWI), smartphone and / or tablet (CAPI) surveys. Newtonsurvey is also the basis for conducting CATI research.

Panel overview

Ready to talk?

CONTACT US